What could be better than making a living by selling your creations all over the world?
What would be more rewarding than working on what you love the most, while being in complete control of your working hours? Making beautiful things that bring joy to others and being proud of what you have come to achieve?
Liza turned her lifelong hobby of making jewelry and fashion accessories into a thriving business. Read on to learn how she made the leap from quitting a steady paying job into operating a successful Etsy shop.
So, Liza, tell us, how did Lizaslittlethings come to be?
Ever since I was little, I loved making things with my hands. I would alter my friends’ clothes and mine, make my own jewelry. When I graduated and started looking for a job, I was very lucky. I got a job in a wedding & christening planner company, where I was a part of the creative team. This helped me enhance my creative skills even further.
At the same time, at the end of 2012, I decided to quit my job and move to Ireland for personal reasons. When I resigned, there was a back-up plan at the back of my mind: to sell the jewelry and sandals I made on Etsy full-time.
How did you achieve that? Was it easy for you?
The first thing I did was to look for every piece of information about selling on Etsy I could find online. I can still remember one of the articles that impressed me the most; its title was How to quit your day job and make a living out of what you love.
I also took a three-month course on graphic design. I wanted to be able to design my own graphics, and edit my pictures and anything that had to do with the branding of my lizaslittlethings online shop.
How were things at first? What did you have to do to set yourself apart from the competition? How long did it take for your shop to take off?
At first I was busy reading, taking pictures, writing listing descriptions and researching other shops with products similar to mine. Also, I would devote a lot of time to networking with other Etsy members: following them, favoriting their shops and items, and creating lists.
I would spend 5-8 hours for all that on a daily basis. After 6 months of hard work, my sales started kicking off. And it’s been great ever since!
Over the last years, I’ve managed to have steady sales throughout the year.
What’s the hardest part about running your own business?
There are times, especially before summer and big holidays, when I may have to work 12 hours a day to deliver all the orders on time. That can be a bit demanding!
Any good marketing tips?
What advice would you give someone considering a similar path?
On the whole, do you believe that it’s worth doing something like that, as hard as it may be?
Any other tips for creators?
Well, we couldn’t agree more!
Thank you, Liza! ❤